Nookaly — AI Property Insights for Home Buyers
We designed, built and launched our own AI product: an iPhone and Android app that scores every London property against what a buyer actually cares about, turning a shortlist of maybes into a ranked answer.

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The Challenge
Property portals are excellent at showing what is for sale, and almost silent on the question that actually matters: is this one right for me? Every listing looks the same — a price, some photos, a glowing blurb — and the work of judging it against your budget, your commute, your must-haves and your dealbreakers is left entirely to the buyer, spread across a dozen browser tabs. The tools that did exist were built for investors, agents and sourcers: yields, spreadsheets and jargon. Nobody had built anything for the people actually buying homes — first-time buyers, growing families, anyone simply trying to find somewhere to live.
Our Solution
We built Nookaly to answer that one question, as an app people carry with them. Every property gets a single score out of 100, measured against four things the buyer decides for themselves: getting around, the home itself, the area, and outdoor space. Move the sliders and every score updates — someone who cares most about a short commute sees a different ranking to someone who wants a garden. Affordability is a filter, not a factor. A property outside the budget never appears at all, because a home you cannot afford is not a compromise worth scoring. Search, shortlists, favourites and a personalised daily feed all live in the iPhone and Android apps, so the answer is there on the sofa, on the train, and standing outside the front door at a viewing. A companion browser extension carries the same scores onto Rightmove and Zoopla for anyone who prefers to start on a desktop. Each listing is enriched automatically with the context buyers would otherwise chase themselves: real journey times, planning applications nearby, air quality, safety and schools — around 20 separate metrics behind every score.
Results
- Turns a dozen open browser tabs into one number a buyer can act on
- Buyers get a ranked answer in their pocket instead of a shortlist of maybes across a dozen tabs
- Scores reflect each person's own priorities rather than a generic ranking, and update instantly when those priorities change
- Live on the App Store and Google Play, with a companion browser extension on the Chrome Web Store
- Demonstrates Byte Insights taking a product from idea to launch, not only automating an existing process
Byte Insights (in-house product)
Property Technology




